Endorsements are no secret to KPop, that's actually how most groups make their bank and 2NE1 is no stranger to endorsements. They started their career endorsing the Lollipop cellphones with Big Bang, they've been advertising Adidas for an eternity now.
This is kind of funny though, because if you watch their reality show you will see they all use Macs (Apple Computers) and iPhones, and everything else that is against Intel. This should be interesting.
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